Positioning Statement: Definition, Elements & Examples!
Let’s consider a scenario: After several years of hard work, you’ve invented the tastiest chocolates in the world OR maybe the fastest car ever. But is that enough to stand…
Profit Sharing Agreement: What is it & How to Create it?
When you get into a partnership with someone, the hope is that you will always work well together as a team. However, conflicts are inevitable in any relationship, including your…
Emotional Branding Strategy Guide for Marketers!
Haven’t we all shed a tear watching a sad movie? Lost our cool in a frustrating situation? Had a hearty laugh at a funny joke? Ever wondered why? It’s a…
Company Profile: What is it & How to Create it?
Let’s face it. Self-introductions make all of us a little nervous and awkward. Even if you’re an outgoing business owner, describing yourself and what you do in a few sentences…
Customer Profile: What is it & How to Create it?
With the immense growth in technology, competition, and information, customers have become more aware. They know what they want, how to get it, and they’ll only buy from the brand…
Onboarding Checklist: What is it & How to Create it?
Have you ever returned from your grocery shopping and went “Oh no! I forgot to get *enter something important that you forgot*? At some point, all of us have been…
Marketing Brief: What is it & How to Write it?
Being a marketer comes with a mountain of responsibility. Not only do you have to keep track of all the activities going on, but you also have to coordinate with…
Editorial Calendar: What is it & How to Create a Solid One?
What’s the key to driving traffic and converting leads? Producing quality content consistently! However, the thing is, it can be a bit challenging to post excellent content consistently if you…
Annual Report: What is it & How to Create it?
Are you looking for ways to impress your stakeholders, attract new investors, and showcase your achievements from your past year? An annual report is what you need! Annual reports consist…
Management Plan: Definition, Benefits & How To Create One?
“A goal without a plan is just a wish.” In any business, you may have multiple operations running at any given time. It’s necessary to stay on track with all…
