Customer Marketing: Definition, Benefits & Strategies!
If you have dabbled in any marketing position, you know how cut-throat the competition is for a brand to stand out. Today’s customers have unlimited access to information about products…
Gated Content: Meaning, Examples & Best Practices!
Have you ever clicked an article you wanted to read, and a few seconds into reading, a message pops up asking you to enter your email address if you wish…
Customer Journey Map: Definition, Importance, and Process!
Did you know that 91% of unhappy customers leave a brand without complaining and 1 in 3 customers leave a brand they love after just one bad experience? And it turns out…
Customer Segmentation: Definition, Importance, Types & Process
Unless your business offers something for absolutely everyone in the world, knowing exactly who you are targeting with your products is extremely important. Trying to sell to the widest possible…
Retainer Agreement: Definition, Advantages, Types & Structure!
If you’re a consultant, freelancer, or any other service provider, you know how things work in your industry. One month, you’re earning thousands in recurring revenue. The next, your projects…
Improve Customer Satisfaction in these 11 Smart Ways!
It goes without saying – a business can never exist without customers, and customers aren’t going to support a business that doesn’t treat them nicely. Therefore, if you want to…
9 Best CRM Software You Should Use This Year!
If you’re involved in a business, no matter the size, Customer Relationship Management aka CRM would certainly be a major part of your schedule. See, CRM isn’t a new concept….
7 Awesome Ways to Boost Your Consultancy’s Perceived Value!
Getting clients to choose your services in a fiercely competitive market isn’t a walk in the park. After all, with the many consultancy services available, it’s often challenging to stand…
11 Dashboard Software You Should Explore in 2023
Every business has to deal with loads of data every day, and it is truly exhausting and overwhelming to keep track of all this data and make informed decisions based…
9 Client Management Software You Must Check Out!
They say that a happy customer is a loyal customer. And we totally agree with that! Your customers control the success of your business. If they do not find your…
