If you take a look at our history, you will see that marketing can be dated back to as far as 4000 BC where Egyptians used papyrus to market their…
Marketing is like war. A never-ending battle for consumer’s attention – where you use tactics and strategies to execute your plan, where your enemy is your competition, and the world…
“If you didn’t document it, you didn’t do it!” Think about the daily workings of your business. You are most likely dealing with numerous documents, communicating with colleagues, prospects, suppliers,…
If you take a look at our history, you will see that marketing can be dated back to as far as 4000 BC where Egyptians used papyrus to market their…
Marketing is like war. A never-ending battle for consumer’s attention – where you use tactics and strategies to execute your plan, where your enemy is your competition, and the world…
“If you didn’t document it, you didn’t do it!” Think about the daily workings of your business. You are most likely dealing with numerous documents, communicating with colleagues, prospects, suppliers,…
“If a picture is worth a thousand words, then a video is worth a million.” The recent surge in the use of videos is a testament to this quote and…
Have you ever wondered: What is common between successful businesses? How do brands get people to talk about them (word-of-mouth marketing)? How to get a customer to buy products from…
If you run a business, we’re sure you have to take AT LEAST one decision every day. It’s definitely a stressful thing to do…but what if we tell you that…
In a perfect world, we would never be let down by a product, service, or company. Unfortunately, we don’t live in a perfect world. We’ve all been dissatisfied, if not downright…
If your business was a bus, then your sales department is the driver. You need your sales department to move your business forward. But, to move your sales department forward,…
Are you unsure about where your business is headed? Do you want to know about a foolproof way to help get your business on track? You are at the right place! When…
What’s the first thing that you work on when you are looking for a job? That’s right! A resume. Whether you are a fresh-out-of-college graduate looking for your first job…
“Sales is not just about selling, but about building trust and educating.” – Siva Devaki Rightly so, the sales manager who leads this pillar of your firm needs to be…
We have a few painful but important questions to ask you: Why you? Why should anyone buy your products or use your services? What do you have to offer that…
How do you know your business is succeeding? It’s pretty obvious – by taking a look at the numbers. Whether it’s your profit margin or your advertising ROI – numbers…
Have you ever walked out of a meeting that could’ve been an email? Have you ever been to a meeting and wondered: Why am I even here? Have you ever…
Back in school, we had report cards which were considered the MOST important (but dreadful) documents of our life! With all our grades in a single card, it was easier…
“Data will talk if you’re willing to listen to it.” In the world we live today, businesses are bombarded with so much data that it becomes difficult to keep track…
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