8 Different Types of Branding Strategies (With Examples)
Products are made in the factory, but brands are created in the mind. – Walter Landor According to stats, 94% of the world’s population recognizes the red and white Coca-Cola…
9 Most Successful Business Models You Should Know About! (With Examples)
When you are starting a business, you have to make a lot of decisions and choices. One of the biggest and most tedious decisions is – which business model should…
Product Mix: Definition, Dimensions, Importance & Examples!
Here is the thing: if your company is able to manage its product mix well, then it would be easier for you to adapt to the changes in the market,…
9 Daily Planners You Can Use to Improve Your Productivity!
Balancing your personal life and work-life can be a little difficult. On one hand, you have to be productive at work, reply to emails, attend work meetings, and make presentations,…
Marketing Project Management: Definition, Process, Tips & More!
Let’s be honest – running a marketing campaign is tough. The chaos during the planning stage, the consequences of missing deliverables, the anxiety when a deadline is lingering upon you…and…
10 Reminder Apps & Software to Help You Out!
How often have you not done things on time – simply because you forgot? Lost count? Well, you’re not alone. Owing to our busy lifestyle and hectic work-life schedules, we…
17 Marketing Terms You Must Be Aware Of!
Whether you are reading a book, article, or an academic journal, coming face to face with an unfamiliar word or an entirely foreign term, it is all just part of…
Thank You Letters: What are they & How to Write a Perfect One?
Let’s be honest. We feel good when people go out of their way to make us feel special or help us out. And, what better way to show your appreciation…
Problem Statement: What is it & How to Write it?
What’s the first step in every research? Yes, you guessed it right! Every research begins with identifying a problem or an existing gap in your field of study. Once you…
Business Competition: 11 Ways to Stay Ahead in 2023!
If you don’t have a competitive advantage, don’t compete! Gone are the days when starting and growing a business was easier and risk-free, as there wasn’t much competition. In the…
