Marketing Audit: A Complete Guide To Conduct One!
Have you ever wondered how well your marketing efforts are working? As marketers, you’re probably always looking for ways to improve your efforts in some way or the other. With…
Marketing Persona: A Beginner’s Guide To Create a Persona!
Ask yourself – do you truly know your customers? If the answer is no, then you need to figure it out. So how can one understand who a customer is,…
How To Plan a Successful Virtual Event? (Event Planning Steps & Tips)
Whether it is being able to work from home or watch movies on your mobile phone or order food online, technology has by and large made our lives more convenient…
Cause Marketing: Definition, Benefits, and Campaign!
Corporations have evolved to be enormously strong in recent decades, influencing every aspect of our lives. However, with power comes responsibility, and today’s customers are fully aware of corporate capability….
Sales Prospecting Techniques That Work Effectively!
In the thrilling world of sales, where fortunes are made and dreams are realized, prospecting is the fuel that ignites the fire of success. Prospecting, the art of finding and…
How To Start A Good Sales Conversation and Build Trust?
Trust is the glue of life. It’s the most essential ingredient in effective communication. It’s the foundational principle that holds all relationships. – Stephen R. Covey In the dynamic world…
Generative AI: What is it and How to Incorporate it?
It’s not uncommon to hear that AI is the future, but the truth is that AI is right here, right now. From virtual assistants to recommendation systems to facial recognition…
Social Media Security: What is it & How To Protect Information?
Let’s face facts – nobody goes a day without using the Internet. And most people spend a significant amount of time on social media. After all, we live in the…
What is Soft Selling & What are the Techniques? (Soft Vs Hard Selling)
Here’s the thing about customers in the new age – they are more educated and aware than before. They already know everything they can about the products or services they…
What is Attention Economy?
We live in a world where attention spans are dwindling, and so it has become one of the most important things to focus on. But did you know that there…
